What Happened In Las Vegas At Our Real Estate Syndication Seminar (Part 2 of 3)

Below is the second part of my personal reflections from the Real Estate Deal Making And Syndication Symposium that we just held in Las Vegas. My comments are directed toward the other people who attended this live program, but I chose to share them on my blog for the benefit of all real estate professionals and experienced investors.

Before I share what happened on Tuesday during our last symposium, if you are interested in attending our next Real Estate Syndication And Deal Making Symposium (http://dealmakingsymposium.com/) at more than 50% off the price, you can participate in our special Cyber Week Offer by telling us about your current business situation with the simple form here:

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Tuesday, November 17, 2009

My focus for the day was deal structure and working with investors. Although the content was heavy, it clearly opened the eyes of our attendees because the questions were flowing — as were the ideas. Many attendees were busy scratching notes about how they would like to lay out their deals. I saw several of the proposed structures and was able to give constructive feedback on the deals that our syndicators want to promote.

Among the critical topics that I introduced was that of dealing with conflicts of interest and the improprieties that are problematic in the syndication business. One of our attendees, Mark Massey, a property manager (and former practicing CPA) from north of Denver, Colorado, joined me in a vibrant discussion about developing internal controls to prevent our employees from taking what doesn't belong to them.

Later in the afternoon, we heard from Lenny Layland, a long-time successful syndicator from Florida, who has done what many syndicators consider to be the Holy Grail. He established not one, but two pools that provide him with discretion on how he invests the money. As you can imagine, the group was overflowing with questions from this no-nonsense colleague about how he did it so that they could learn to do the same.

Jerri Nachman showed us how to put lipstick on your presentation and make a good presentation look fabulous. Many of the attendees took away the important lesson of why they need to dress up their presentation — or to use sales parlance, they need to put a little bit of "sizzle on the steak."

We had a presentation on how the numbers work by Julie Jacobson. I think that most of the real estate professionals were just blown away to understand the intricacies of a topic that is generally swept under the rug: that there's a whole set of numbers that are not related to the way the real estate professionals look at them. Tax and IRS professionals look at the numbers in a completely different way than do real estate professionals and unfortunately, those two categories of professionals control a lot of the ways that investors move their money.

We had Tuesday dinner at Garduno's Restaurant. At this point in the week, it was clear and obvious to me that everybody was really blending, mixing, and beginning to enjoy one another's company. The seeds for transaction sharing were in the air.

We had our gala party on Tuesday evening at the Playboy Club. A few of us played cards way into the night and although we started to see a big run up, we ended up pretty well flat that evening and the casino got all of our profits back. That night there were a lot of crazy people and a lot of the syndicators really loosened up and opened up.

That's all for today's post. Be on the lookout for Part 3 tomorrow.

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We are in the real estate syndication business. We invest in properties and we offer seminars to assist others in acquiring the skills needed to raise capital to purchase real estate and to syndicate properties. Syndication is very relevant for helping you in raising funds or investment capital for any real estate investment, whether it be for commercial property or another kind of investment property. It also works to raise venture capital and for capital to finance an independent film

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About Joel G. Block, President of Growth-Logic, Inc. Often dubbed a "Growth Architect" by his clients, Joel Block advises companies on explosive growth strategies by driving revenue and sales. Well known in the capital markets, Joel is a successful entrepreneur, speaker, advisor and faculty member of the iLearningGlobal community.

To bring Joel into your company, please visit http://www.joelblock.com. Also, we have expanded our focus to include the purchase of real estate assets. Please see http://www.bullseyecap.com/ to learn more.

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